Thompson (1997) states that the definition of strategic management involves the issue of how strong and successful an organization's strategy is and how the change is made. For Pearce & Robinson (1997), strategic management is defined as a set of decision-making and actions that results in the formulation and implementation of plans designed to achieve organizational objectives. For David (1997), strategic management can be defined as art and science in formulating, implementing and evaluating decisions for overlapping functions to enable an organization to achieve its objectives. While Bourgeois et al. (1999) states that strategic management is an important activity for management who responds to what is happening in the organization. While Edaris (2004) states that strategic management can generally be regarded as 'brain' while strategic planning is 'backbone' to management.
There are 3 level of strategies, which are :
It is different from each other according their own aspects related to factors, actions and strategies.
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